Experience the ultimate in versatility with the Rapala Rippin' Rap! Designed to crank, swim, and rip, this lipless bait features a deep belly profile and skinny sides for a fluttering action on the drop. The textured scales, 3D holographic eyes, and loud BB rattle system will entice even the most stubborn fish. With VMC black nickel hooks and a variety of running depths, the Rippin' Rap is the perfect bait for any water condition. Order now and start catching more fish!

The Rapala Original Floater F05 FT is the ultimate "go-to" lure for all your fishing needs. With its versatile design and premium black nickel VMC® hooks, it can be used for surface bait, shallow running, medium depth, or bottom walking. This hand-tuned and tank-tested lure will have you reeling in fish in no time!

The RAPALA Mini Fat Rap MFR03 ORSD offers a tight swimming action that mimics the movement of fleeing bait, making it irresistible to fish. Its super sharp VMC® black nickel hooks ensure a secure catch, while its hand-tuned and tank-tested design guarantees an unbeatable swimming action. Perfect for attracting trout and panfish.

The Rapala Rippin' Rap is the ultimate crankbait for all your fishing needs. With its lipless, deep belly profile and textured scales, this bait effortlessly attracts fish even in tough conditions. The hard vibrating action and loud rattle system ensure that no fish can resist. With its easy-to-use design, it is perfect for all levels of anglers. Upgrade your fishing game with the Rippin' Rap.

Experience the power of the Rapala Ultra Light Shad! At just 1/8 oz., this small but mighty shad bait features precision internal weight and a classic shad profile for maximum fish-catching potential. Its slow-sinking action and realistic details make it perfect for trout, panfish, and fishing in small streams and rivers. Don't let its size fool you, the Ultra Light Shad is a game-changer in any tackle box!

Experience the power and versatility of the Rapala Rippin' Rap RPR05 HLW! Designed with a lipless, deep belly profile and a unique BB rattle system, this bait delivers a hard vibrating action and textured scales for enticing fish. With easy and long-distance casting, this lure is perfect for all types of water and is sure to seal the deal with its sharp VMC black nickel hooks.

Illuminate your fishing experience with the Rapala LED UV Pinch Light RLUPL-B. Designed for convenient use and portability, this light attaches easily to your gear and fits in any pocket. The powerful LED light helps attract fish to your bait for a successful catch.

Introducing the Rapala Ultra Light Shad ULS04 CBN! At just 1/8 oz., this headstrong shad bait packs a punch. With features like a precision internal weight, classic shad profile, and slow-sinking pause, it entices strikes from even the pickiest fish. Perfect for small streams and targeting trout and panfish.

The RAPALA Mini Fat Rap MFR03 P (Perch) is the ultimate lure for attracting trout and panfish. Its tight swimming action imitates a fleeing bait, triggering instinctive strikes. Featuring super sharp VMC black nickel hooks and hand-tuned, tank-tested design, this lure is guaranteed to have perfect swimming action right out of the box. Don't miss out on this unmatchable action!

The Rapala Shad Rap SR07 SFC is the ultimate crankbait designed to mimic baitfish and catch fish with ease. Made with premium balsa wood and equipped with VMC black nickel treble hooks, this versatile lure can be used for slow or fast presentations and is ready to use out of the box. Upgrade your fishing game with the Shad Rap!

The Rapala Rippin' Rap RPR05 RCW (Red Crawdad) is a must-have for any angler. Its lipless, deep belly design allows for versatile cranking, swimming, and ripping techniques. The textured scales and holographic eyes add a realistic touch, while the loud BB rattle system lures in even the most wary fish. Whether fishing in clear or stained water, the fast piercing VMC® black nickel hooks are sure to seal the deal.

Introducing the Rapala Rippin' Rap, designed for versatile fishing in both clear and stained water. The lipless, deep belly profile allows for cranking, swimming, and ripping, with a fluttering action on the drop. Its textured scales, gills, and 3D holographic eyes add to its realistic appearance, and the loud BB rattle system calls in fish. Easy to use, with a long-casting and variable running depth, and equipped with sharp VMC black nickel hooks. Grab your Rippin' Rap and conquer the waters!