The MEDUSA is a dense, compact skipping lure loaded with salt. The articulation at the base of the neck is unusually mobile so even when stopped and allowed to drop around structures, for example, the lure animates itself. The asymmetrical form means you can dictate how much darting movement you get by changing the hook position – similar to the VISTA WORM. When twitched the lure rises in the water and gives off an enticing dog walking movement every time. There is a central line running along the stomach section to keep the hook perfectly balanced. Shellfish flavor.

This nymph style bait seems to be in a state of perpetual motion thanks to the numerous tassels and the supple plastics used to mold it. Equally at home in fast water for trout or drop-shotting for perch. This lure is widely used by Czech competition anglers to win numerous lure matches across Europe. Match this with a G'FLIP head to optimize your chances. Flavored with aniseed.

Slimmer version of the HEDORRA 55F that is both more compact and stable. Whether worked with sharp pulls creating a popping effect or with fuller twitches for a classic dog walking retrieve this smooth moving surface lure will pull predators in from a distance. Even the wariest of fish will be intrigued by the erratic movements and the trail of micro bubbles left in its wake.

GAMERA SLIM 110 SP UV CHART PEPPER

Our two TIPSYY baits are tiny. Measuring less than 4 centimeters each (38mm to be precise) these baits have a nervous wriggling action that is ideal for ultra-light styles on freshwater and rock fishing. The body shape is wider than it is long which helps give the bait stability particularly when fished drop shotting or on extra light jigheads. The body is not totally solid but built like a skeleton with rings of material around a central spine which give the bait great freedom of movement either on still or straight back style retrieves. Perch and trout will find this lure easy to take. Available with a shad type tail (S38) or a split tail (V38). Shellfish flavor.

Totally buoyant landing net. The best choice for float tube and kayak anglers. Comes with elastic cord and fixing clip.

Unique head design ensures that the Spinnaker has a low balance point which helps keep the lure stable when retrieved and horizontal as it sinks. Great for slow rolling type retrieves. This spinnerbait has a few other special features. Great balance is also an advantage when power fishing as it stays stable when drawn between obstacles. The silicone skirt, made up of 24 separate silicone strands, sways naturally looking like a much bigger prey fish. 0.9mm stainless wire needle has the right balance between strength and flexibility. The oversized Willow blade gives a 'parachute' effect as the bait sinks. Fitted with a quality bearing swivel that starts rotating immediately. The skirt is secured by wire thread whipping, the wire needle is soldered to trap the Willow blade, a realistic 3D eye, secure fitting for taking a trailer bait, rubber security ring on the needle. This is a top quality versatile lure that can be adapted to any fishing situation! Willow #6 blade Colorado #2 blade and Mustad 5/0 hook

SPINNAKER 1/2 PERCH

SPINNAKER 1/4 PINK SHINER

D-GIGAN 39 F GREEN PERCH

V2IB 105 MILK PARADISE

After the success of our G'BUMP softbait we decided to add the CLIPPER to our range of triangular bodied baits. The same body shape as used on the G'BUMP means the bait is stable and easy to rig. The CLIPPER has an added tail which vibrates freely, the body is slightly wider and a little longer to give off more powerful vibrations. A truly universal bait that will take fish of all species at any time of the year!

Gunky Whiz has been designed to create the perfect imitation of a prey fish. The silhouette is identical to a small fish, the oversized realistic eye, the rounded pectoral fin are designed to attract predators feeding on fry. The long shad type tail gives off lively but tight vibrations that work particularly well on perch and zander. The long tail vibrates at the slightest movement so it is also perfect for static approaches such as drop shotting. When twitched the whole body starts moving in a tight rolling action making the flanks flash seductively. Great all-round lure for finesse style tactics on pressurized venues where bites are tentative and fish focused on small fry.

KIDDY 50 BROWN SUGAR GREEN&RED FLK

Crayfish are on the menu of every predator black bass included! The GUNKI boogie craw imitates the freshwater crayfish perfectly. A two part body is extremely supple and the claws flap at the slightest movement which often triggers a reaction bite from bass. Additional bristles and claws add to the realism of this lure. Can be fished on a loaded head, behind a jig or a bladed jig. Best worked by twitching back along the bottom. Great for deep swims or near cover. Shellfish flavor and salt are impregnated in the body. Quick tip if you are short of insect baits when chub fishing try cutting a Boogie Craw in two and use the abdomen section as an insect imitation!

The two new Kaiju Blade lures - the 29mm and the 43mm have been developed for street fishing and/or when predators are obsessed with fry. We have not just made the blades smaller, we have redesigned them so the balance is perfect and they stay stable at all speeds. Try the smallest KAIJA blade trout fishing and be ready for a surprise or two; this lure took some very big fish during field testing!