Introducing the Rapala Rippin' Rap RPR07 HSD! This versatile bait features a lipless, deep belly design for a variety of fishing techniques. With its textured scales and 3D holographic eyes, it's sure to attract any fish. The loud, BB rattle system and fast piercing hooks make it perfect for all water conditions. Experience the thrill of reeling in your next catch with the Rippin' Rap!