The chubby is a small crankbait perfect for shallow waters. A simple, steady retrieve punctuated with some "stop and go" action are enough to entice fish to strike. For active...

THE SANDEEL SURF WALKER Based on the perfect 3D Scan of a real Sandeel. The long slender Strong Hard ABS body has the most incredible side-to-side action on the twitch...

The 4’th dimension is created with our detailed Photo Chrome skin print and strike provoking scent! The details are incredible and so lifelike it will be even harder for the...

3D Trout Line Thru swim bait – made from a super detailed 3D scan of a Real Trout. The Innovative line thru Y-system that allows you to put the hooks...

Original Floater® The legendary first Rapala® and still the number one “go-to” lure. Whether twitched on the top as a surface bait, retrieved as a shallow runner, weighted with a...

Length: 4.00 cm Swimming depth (spinning): 1.00 m Swimming depth (trolling): 1.40 m Type: Floating Weight: 3.50 g Ref: 62162

Soft Vibes is a Soft lipless crank bait, designed to have a superb vibration and flash on the retrieve and Yo-Yo and a great action on the drop, swimming towards...

Based on the scan of a real baby herring. The perfect mini jerk and twitch bait – great flashing action with horizontal balance, suspending on the stop. Long cast system.•...

THE SANDEEL SURF WALKER Based on the perfect 3D Scan of a real Sandeel. The long slender Strong Hard ABS body has the most incredible side-to-side action on the twitch...

THE SANDEEL SURF WALKER Based on the perfect 3D Scan of a real Sandeel. The long slender Strong Hard ABS body has the most incredible side-to-side action on the twitch...

Great Topwater lure, based on details from an anchovy! The open mouth gives great splashing and spitting action on walk the dog retrieve! The long arrow dynamic body, gives incredible...

Superb long casting popper, with an extreme good Popping effect! The wide open Mouth, has a great hold in the water and really pops and splashes incredible. The lure also...