The Sephia Fuwa Fuwa is a highly effective and versatile squid lure that excels in its simplicity. Its buoyant body, impervious to water, retains its buoyancy, allowing for a range of techniques to be used, from vertical jigging to casting from shore or boat. The heavy head creates an aggressive rotational action when vertically jigged, while the lifting and jerking retrieval action makes it run horizontally before diving vertically down, making it an attractive option for anglers targeting squid.

The new Curado BFS reel is designed specifically for finesse fishing, offering a lightweight and sensitive design that allows for precise control and accuracy. Its unique Finesse Tune Brake system adjusts the drag automatically, slowing down the spool only when needed, making it ideal for casting lightweight lures and targeting picky fish. With its fully adjustable features and external dial, anglers can customize the reel to their specific needs, making it a top choice for tournament anglers and those seeking an edge on the water.

The Shimano Curado 200 M Baitcasting Reel is a highly versatile and feature-packed option that offers exceptional performance for both tournament anglers and weekend warriors. With its all-new MagnumLite (MGL) III Spool, it provides unparalleled casting distance and strength, while SilentTune Technology reduces spool vibration and friction for a quieter and more efficient casting experience. Additionally, SVS Infinity technology ensures pinpoint accuracy and smooth braking, while the Hagane Body provides rigidity and a great in-hand feel. The Cross Carbon Drag is capable of taming even the largest trophy fish, making this reel a do-it-all option for any angler's arsenal.

The Moon Shot is a specialized rod designed for saltwater shore fishing, specifically for catching Sea Bass and other shallow water species using medium-sized hardbaits and metal jigs. Its lightweight and balanced design, combined with its high-modulus full carbon blanks and Hi-Power X technology, provides exceptional casting performance and rapid tip recovery.

The Shimano Dialuna is a premium inshore Sea Bass rod that excels at long-range distance casting, combining high-quality design and technologically advanced carbon construction to deliver a versatile and advanced rod. With its progressive loading blank and fast tip recovery, it allows for effortless casting and reduced vibration, making it suitable for various techniques, from light lure fishing to using larger lures to extreme distances.

The Shimano Beastmaster 14000 is a great choice for novice carp anglers or those on a budget who want to take their fishing to the next level. With its compact G Free Body and high-quality features such as Super Slow 5 Oscillation line management and Parallel Body, this reel offers excellent casting characteristics and value for money. While it may not match the more advanced and expensive Shimano reels, it still provides reliable performance and advanced technology at an affordable price.  

The Sustain rod range impresses not only with its stunning appearance, but also with its exceptional performance and versatility. With a wide range of models featuring both extra-fast and moderate-fast actions, anglers can easily switch between fishing styles and techniques. The High Modulus Full Carbon blank, enhanced by Spiral X technology, provides accurate casting characteristics, powerful transfer of energy, and precise control over the lure, making it suitable for a variety of fish species and environments. Whether fishing in freshwater or saltwater, there's a Sustain rod to match your needs.

Shimano's redesigned BeastMaster 9000B electric reel boasts a color LCD screen for improved functionality and readability in bright sunlight, along with 55 pounds of thermo-adjustable drag power and a GigaMax motor that provides exceptional winding power. This powerful reel is ideal for anglers targeting bottom dwellers or those using kites and teasers to catch billfish, making it the perfect choice for those who refuse to back down from a challenge.

The Shimano SLX XT Casting Reel boasts a sleek and durable design that not only enhances its aesthetic appeal but also boosts its functionality. With a redesigned frame and a host of key improvements, this reel offers improved casting distance, reduced backlash, and increased smoothness, making it a top-notch choice for anglers seeking to take their fishing game to the next level.

The Shimano Socorro SW Spinning Reels are engineered to withstand the rigors of saltwater fishing, drawing inspiration from the harsh conditions and thrill of reeling in a catch in the saltwater environment. These reels are designed to provide anglers with the confidence to take on even the toughest saltwater conditions, boasting features that help protect against corrosion and wear, ensuring a reliable and consistent performance that can withstand the demands of saltwater fishing.

The Shimano Aero Dynamics Spinning Reel Model 4000 features a unique combination of advanced technologies, including 5 shielded A-RB bearings and 1 roller bearing for smooth and durable operation. The Aerowrap II + 1-speed line lay system ensures consistent line retrieval and reduces tangles, while the cold forged aluminum extra spool and single machined aluminum handle provide added strength and style. With a maintenance port in the CI4+ body material, this reel is designed for easy maintenance, although it does not feature waterproof drag.

750 bait boat Compact aerodynamic design Lightweight Top-loading hopper for both rig and bait (industry first) Ultra-quiet twin motors Cruise control / Auto drive feature Built-in propeller weed guards Front and rear lights Battery power meter Two 5,000mAh 30W lithium polymer batteries supplied Supplied with 30W type C PD plug and USB-C PD charging cable Remote Features: Antenna-less IP55 water and dust resistant Ergonomic design Rubberised grip Easy to manoeuvre thumbstick Tested range to 200m Internal battery LED power meter USB-C rechargeable Technical Specification Bait capacity: 1kg Run Time: up to 4hrs Range: 200m Dimensions: 410(l) x 265(w) x 155(d)

The Curado MGL baitcasters boast impressive performance thanks to their lightweight HAGANE body, Micromodul gearbox, and X-SHIP design. This combination allows for above-average performance, including lower starting resistance, enabling more precise and farther casts with light lures. Additionally, the Cross Carbon Brake provides sufficient power to keep anglers in control during intense battles, making the Curado MGL a versatile and reliable choice for both distance and power fishing.

The Shimano Spheros SW series of saltwater spinning reels has been redesigned to dominate both offshore and inshore waters, offering improved performance and durability. With the addition of Shimano's Infinity Drive technology, the reels provide enhanced pinion gear support and drive gear design, resulting in increased winding power when battling hard-fighting fish. This means anglers can confidently take on a variety of saltwater species with confidence.

Technium Invisitec is a premium monofilament line that offers exceptional strength, high abrasion resistance, and reduced stretch, making it an ideal choice for serious carp anglers. With its triple-layer construction, it features a low-stretch core, supple middle layer for improved casting performance, and a UV-protected outer layer for added durability and smoothness. This results in a line that casts well, has excellent knot strength, and provides improved bite registration and fish-playing capabilities.